As an Essex Ambassador Jo-Jo was invited to be a keynote speaker at the launch of UpStarts.
Upstarts Project (Building a Healthy Lifestyle Legacy from the 2012 Games) Upstarts is a fully funded ‘Olympic Style’ food and fitness programme, in the Mid Essex area. The project is funded by NHS Mid Essex and managed by Healthy Solutions Community Interest Company (HLS CIC). The project gives young people the experience of an elite athlete in terms of support to become active, reaching their potential, developing confidence and improving health and well being through cooking and healthy eating. The project was officially launched on Monday 27 April at an Olympic style road show at St Peter’s School Burnham on Crouch. The road show featured an elite athlete (Jo-Jo), 2012 Essex Ambassador and Olympian Steve Cram MBE, University of Essex , Ashlyn’s Organics and Colchester United sports coaches. Children took part in activities and quizzes, tried and tasted foods and learnt what takes to become an Olympian/Paralympian.